SDCC 2018: The DC Universe Offsite Event Turns The Upcoming App Into A Physical Wonder!
I’ve been waiting for DC Universe for years.
I absolutely fell in love with Marvel Unlimited when it launched all those years ago. The app quickly a one-stop shop for essentially every Marvel book that’s more than six months old, and for someone who is almost always behind on comics, the service itself was also an unbeatable value.
Because of my Marvel-focussed childhood and my early acceptance of Marvel Unlimited, I’m way more familiar with Marvel properties than I am of DC. I dabbled in New 52 for a year or so after it started, but as with most things, I fell behind.
That’s why I was so excited when DC revealed their upcoming DC Universe service, which sounds like it will quickly leapfrog Marvel Unlimited in terms of content, as it will include not only comics, but movies, tv series, and even a myriad of original content – like the upcoming live action series Titans, which had costumes on display, and even has a trailer out now.
I had an opportunity to check out the DC Universe offsite activation last night before it opened to the public, and it’s an absolutely spectacular event. The staff (and Jim Lee) noted that the event is meant to be a physical representation of what the service will offer, and I think that this is a brilliant way to kick off this service.
The event had a variety of different experiences available, including the “Harley Quinn Chaos Room” which had you suited up in protective gear and smashing stuff in an Arkham Asylum cell (so much fun), a small and creepy “Swamp Thing” walkthrough (I heard a lot of screams from the end of this one), a Doom Patrol lab that gave you “test tube cocktails” and neat, smoking popcorn, along with superhero photo ops and more.
Here’s the Arkham Asylum guard yelling before we went into the Chaos Room:
And another attendee in the Chaos Room:
And a very very dark run through the Swamp thing walkabout:
And some shots of Chief’s Lab:
Some of the coolest things around though, were the amazing props and concept art that DC had on display – this included the Batmissile, Mr. Freeze’ Freeze Ray, the Penguin’s Rubber Duck, and way way more.
Naturally, the app itself was also available in beta form. It felt smooth as hell, the comics were high res, and it was as snappy as you’d expect the finished product to be. The app is expected to launch in beta form in just a few weeks, with a wide release to come this fall. Sadly, no representative could tell me when the service might hit Canada, and I expect that it could be some time with TV and movie rights in play.
I had an amazing time at the event, and it’s another one of those offsite that should be more than worth your wait in line. Take a look at a few more of my photos from the event below, and let us know what you think! The DC Universe event is open through Sunday at the Hilton Gaslamp!
