‘Marvel’s Agents Of S.H.I.E.L.D.’ Viral Marketing Begins!

ABC is sure going full force with this one.

Along with the first teaser for Marvel’s Agents of S.H.I.E.L.D. (damn that’s a lot to type), the network has also launched the first piece of viral marketing for the anticipated series with a blog named The Rising Tide.

The site appears to be run by an anti-S.H.I.E.L.D. organization, as the top of the homepage states “WHO IS S.H.I.E.L.D.? WHAT ARE THEY HIDING? SUPER-POWERS ARE REAL. ALIENS EXIST. WHAT ELSE IS OUT THERE? WE WILL UNCOVER THE TRUTH. WE WILL NOT REMAIN SILENT ANY LONGER.”

It’ll certainly be interesting to see what The Rising Tide comes up with as Marvel’s Agents of S.H.I.E.L.D. approaches. Currently the site features a series of short conspiracy videos tying S.H.I.E.L.D. to a plethora of disastrous (and Marvel related) events. Check out the videos below, and let us know what you think!

Clark Gregg reprises his role of Agent Phil Coulson from Marvel’s feature films as he assembles a small, highly select group of Agents from the worldwide law-enforcement organization known as S.H.I.E.L.D. Together they investigate the new, the strange, and the unknown across the globe, protecting the ordinary from the extraordinary. Coulson’s team consists of Agent Grant Ward (Brett Dalton), highly trained in combat and espionage, Agent Melinda May (Ming-Na Wen) expert pilot and martial artist, Agent Leo Fitz (Iain De Caestecker); brilliant engineer and Agent Jemma Simmons (Elizabeth Henstridge) genius bio-chemist. Joining them on their journey into mystery is new recruit and computer hacker Skye (Chloe Bennet). From Executive Producers Joss Whedon (“Marvel’s The Avengers,” ”Buffy the Vampire Slayer”); Jed Whedon & Maurissa Tancharoen, “Marvel’s Agents of S.H.I.E.L.D.” pilot co-writers (“Dollhouse,” “Dr.Horrible’s Sing-Along Blog”); Jeffrey Bell (“Angel,” “Alias”); and Jeph Loeb (“Smallville”) comes Marvel’s first TV series. “Marvel’s Agents of S.H.I.E.L.D.” is produced by ABC Studios and Marvel Television.