J-POP SUMMIT Fashion Programming

The fashion of J-pop is almost as important as the music and, as such, there will be plenty of kawaii (cute) and sugoi (cool) booths and programming at J-POP SUMMIT this weekend in San Francisco!

Fashion Programming

Festival-goers and fashionistas will not want to miss the return of a variety of “KAWAii!!” themed fashion shows,contests and live performances showcasing edgy new sides of Japanese pop style along with autograph and meet-and-greet opportunities with several of the J-Pop fashion world’s fastest rising stars.

 

This year’s KAWAii!! events are supported by Consulate General of Japan in San Francisco and presented as the first collaboration with MOSHI MOSHI NIPPON, a new initiative developed by ASOBISYSTEM, a prominent entertainment company based in Harajuku, Tokyo, to promote a wider range of Japanese pop culture on an even bigger, more global level.

 

Fashion Programming highlights appearances by several of Harajuku’s iconic models and designers including Ayumi Seto, Misa Kimura, Una and Akira. Several of these models will join others from Bay Area to showcase a colorful debut summer collection from Ayumi Seto’s fashion line, “Aymmy in the batty girls.” Many of the same outfits featured in the show will be available to purchase at KAWAii!! Pop-Up Store located inside the NEW PEOPLE building.

 

The action carries over the Pagoda Main Stage in Peace Plaza where fans are invited to catch solo live sets from Akira, a popular model and singer, as well as Una is a charismatic plenty of danceable groove to J-POP SUMMIT for special concert performances not to be missed!

 

More fashion programming information at: http://www.j-pop.com/2014/harajuku-kawaii.